Six Steps to a Profitable and Sustainable Business Part 2

If so, there's a reason for it. When you started your business, you were so wrapped up in the product or service you sell, you never expanded your focus to design a business that could run without you being involved in every aspect of running your business. You never freed yourself from the busywork and routines of running your business. You never developed a game plan for working "ON" your business and not just "IN" it. You have become a manager of many activities and master of none.

The result is that you are constantly frustrated by:
- Not enough sales and customers
- Not enough profits
- Not enough time
- Working longer hours than your employees

- The difficulty of finding and keeping good people
- Can't develop capable managers
- Inadequate cash flow
- Business depends too much on you
- Not enough take home pay
- Inconsistent operational performance

The key questions you must ask yourself are;

1.What is all this costing you, financially and personally?
2.What toll is it taking on your family and your health and life?

It's as if you started building a car, but got so consumed with keeping the wheels turning, you forgot to build the engine. Now, whenever someone looks under the hood, they find YOU in there - Running, Running, Running - On A Human-Sized Hamster Wheel! And you're exhausted!

What if, one day, you wanted to sell that car? Who would keep it running? Without you on the wheel, the buyer would have to climb in under the hood and take over! How appealing is that? Do you see the analogy? If your business depends on you (the owner) you don't have a business but own a job and you cannot sell a job